People Tree recycles waste into jewellery and other accessories
A vibrant turquoise with floral prints adorns a guitar-shaped key-chain. The dark brown of a piece of jewellery called coconut buttons lies next to the faded crimson of an elongated leaf-shaped neckpiece. The colours of a bookmark bring alive the child- artist’s panoramic view of the countryside. At the People Tree shop in Connaught Place, discarded pieces of cloth (katran), wasted buttons and disued rubber transform into things of beauty.
Florence Teenia, an artist associated with the organisation points out, “It is an innovative attempt to create beauty out of what apparently seems hideous.”
People Tree’s new initiative is an attempt to popularise the practice of recycling everyday waste into marketable commodities. Founded in 1990 as a studio-cum-shop in Connaught Place, the organisation has provided a platform for independent artists and designers to showcase their talents.
Since then, this small independent business has attempted to combine a sense of social purpose with ecological responsibility through various initiatives. Its recent attempt has been to increase public awareness and interest in recycled products through workshops—one such workshop on recycling was held at the Delhi University Arts Faculty earlier this month.
Chanchan, a member of People Tree who manages the shop, points out to the recycled products on sale: earrings, broaches, watch straps, wallets, key rings, stationery and bangles, priced at Rs 50 and more.
Postcards made from recycled cloth by members of Jan Sandesh, a women and adolescent support group, are also on display.
So what do customers have to say about this initiative? “It’s the distinctive appeal of each item that draws me to this place. No two items are similar over here. I guess that’s unique,” says Neeti Gandotra as she picks up a set of wooden bangles made of recycled material.
For Greta Eisenhauer, a tourist from England, People Tree represents the emerging face of socially responsible India. “It is wonderful to see how a small business is doing such a commendable job that impacts so many people,” she says.
A vibrant turquoise with floral prints adorns a guitar-shaped key-chain. The dark brown of a piece of jewellery called coconut buttons lies next to the faded crimson of an elongated leaf-shaped neckpiece. The colours of a bookmark bring alive the child- artist’s panoramic view of the countryside. At the People Tree shop in Connaught Place, discarded pieces of cloth (katran), wasted buttons and disued rubber transform into things of beauty.
Florence Teenia, an artist associated with the organisation points out, “It is an innovative attempt to create beauty out of what apparently seems hideous.”
People Tree’s new initiative is an attempt to popularise the practice of recycling everyday waste into marketable commodities. Founded in 1990 as a studio-cum-shop in Connaught Place, the organisation has provided a platform for independent artists and designers to showcase their talents.
Since then, this small independent business has attempted to combine a sense of social purpose with ecological responsibility through various initiatives. Its recent attempt has been to increase public awareness and interest in recycled products through workshops—one such workshop on recycling was held at the Delhi University Arts Faculty earlier this month.
Chanchan, a member of People Tree who manages the shop, points out to the recycled products on sale: earrings, broaches, watch straps, wallets, key rings, stationery and bangles, priced at Rs 50 and more.
Postcards made from recycled cloth by members of Jan Sandesh, a women and adolescent support group, are also on display.
So what do customers have to say about this initiative? “It’s the distinctive appeal of each item that draws me to this place. No two items are similar over here. I guess that’s unique,” says Neeti Gandotra as she picks up a set of wooden bangles made of recycled material.
For Greta Eisenhauer, a tourist from England, People Tree represents the emerging face of socially responsible India. “It is wonderful to see how a small business is doing such a commendable job that impacts so many people,” she says.
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